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  There are a lot of paywall applications available on the market nowadays.  All of them do the same thing, more or less. They provide a number of plug-ins that set up subscription content platforms and convenient pay buttons so that visitors are strongly encouraged to subscribe to keep reading whatever you're offering.  The idea is to convert casual browsers into paying customers. But, what happens...

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Did you know that well over 198 million Internet users around the world have installed ad blockers? And the number of ad block users only continues to grow every year. Advertising simply isn’t what it used to be for online businesses that relied upon ads as a steady source of income.   Finding new ways to get regular revenue through your website can seem daunting, but a...

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In the world of print journalism, staying profitable was simple enough. All publishers needed to do was look at standard ad revenue and subscription rates to make effective revenue projections for their future. Of course, now that we've entered the digital age, things are more complex.   Today, anyone who has an internet connection can get their news online, and the overabundance of information ensures that publishers...

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